Strategic Communications & Media Production

Manteca Media is a communications and public affairs strategy firm that leads high-impact campaigns and produces award-winning content for corporate and nonprofit clients. Founded by Emmy Award-winning media executive Feliciano Garcia.

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Principal

Feliciano Garcia

Feliciano Garcia
Daytime Emmy Winner
20+
Years National Network
NBC
TODAY Coordinating Producer
CBS
News Senior Manager

Feliciano Garcia is the founder and principal of Manteca Media LLC, a strategic communications and media production consultancy based in Jersey City, New Jersey. He brings more than 20 years of national network experience to every engagement — built across the TODAY Show at NBC, CBS News, and his own independent work as a communications strategist and leader.

At NBC, Feliciano served as Coordinating Producer on the TODAY Show, leading breaking news coverage, presidential elections, and major international events including the Olympics. He earned three Daytime Emmy Awards for Excellence in Morning Programming. At CBS News, he served as Senior Manager of News and Editorial Operations, where he produced award-winning specials including Pandemia: Latinos in Crisis — recipient of the National Association of Hispanic Journalists (NAHJ) National Investigative Award — and was a key contributor to the launch of BET's acclaimed investigative newsmagazine America in Black.

Feliciano is the creator and executive producer of Cafecito, an independent interview series featuring influential Latino voices distributed across NBCUniversal Telemundo platforms, for which NAHJ honored him as Online Journalist of the Year.

Through Manteca Media, Feliciano has produced and managed some of the most high-profile events in Latino civic and cultural life — including the LULAC Legislative Awards Gala, the NAHJ Noche de Periodistas Gala, and the Cielo Latino Commission on AIDS Gala. These events have brought together elected officials, celebrities, journalists, and community leaders on national stages. He has booked and managed talent ranging from award-winning actors to heads of state, and produced the logistics, rundowns, and media strategy behind each event.

His public affairs work spans numerous issue-driven campaigns across sectors — from media equity and civic engagement to health and education. He is a proud CHCI alumnus and serves on the board of Whole Spectrum Autism New Jersey.

3× Daytime Emmy AwardExcellence in Morning Programming — NBC TODAY Show
NAHJ National Investigative AwardPandemia: Latinos in Crisis — CBS News
NAHJ Online Journalist of the YearCreator & Executive Producer, Cafecito
CHCI AlumnusCongressional Hispanic Caucus Institute Fellow
What We Do

Core Services

From campaign strategy to production, Manteca Media delivers integrated communications solutions for organizations with a story worth telling.

01
Strategic Communications
Integrated communications strategy — message development, media planning, social media strategy, and narrative campaigns for organizations navigating complex public environments.
02
Media Production
Full-service production from concept to distribution. Broadcast-quality video, documentary specials, event coverage, and original series for digital and linear platforms.
03
Public Affairs & Advocacy
Translating policy goals into public-facing campaigns. Coalition communications, Hill advocacy coordination, regulatory strategy, and congressional briefing development.
04
Executive Communications
Positioning leaders as credible, authoritative voices. Speechwriting, op-ed development, spokesperson preparation, and long-form thought leadership.
05
Event Production
Award ceremonies, galas, advocacy days, conferences, and live events from concept through execution — including talent booking, rundown production, and media logistics.
06
Latino & Multicultural Media Strategy
Deep expertise reaching and representing Latino and multicultural audiences. Strategy grounded in 20+ years of network experience and civic engagement across communities of color.
Select Clients & Partners

Trusted by Leaders

Manteca Media has led high-impact communications campaigns and produced events for top corporate and nonprofit organizations across media, civic engagement, and advocacy.

Toyota Comcast
NBCUniversal
NAHJ KIPP NJ LULAC CHCI U.S. Hispanic
Chamber
Political & Advocacy
Hill Advocacy Day at the U.S. Capitol
Save Local Newsrooms Hill Advocacy Day
With Gov. Mikie Sherrill, NJ
With Gov. Mikie Sherrill — New Jersey
CHCI Leadership Conference
CHCI Leadership Conference — Latinos & the Energy Future
Events & Production
With Jenna Ortega — Cielo Latino Gala
With Jenna Ortega — Cielo Latino Gala
Tamron Hall — KIPP NJ Be the Change Gala
Tamron Hall — KIPP NJ Be the Change Gala
With Lin-Manuel Miranda — Hispanic Federation Gala
With Lin-Manuel Miranda — Hispanic Federation Gala
Interviewing Gloria Estefan — Buoniconti Fund Gala
Interviewing Gloria Estefan — Buoniconti Fund Gala
LULAC Legislative Awards Gala
LULAC Legislative Awards Gala
Media
With Tom Llamas — NBC Nightly News
With Tom Llamas — NBC Nightly News
With Jericka Duncan — CBS Evening News
With Jericka Duncan — CBS Evening News
With Gio Benitez — Good Morning America
With Gio Benitez — Good Morning America
Celebrity Engagement
With Zoe Saldaña — Washington, D.C.
With Zoe Saldaña — Washington, D.C.
With John Leguizamo — New York City
With John Leguizamo — New York City
With Guillermo del Toro — Los Angeles
With Guillermo del Toro — Los Angeles
Get in Touch
Ready to
Tell Your
Story

Whether you're a nonprofit, a civic organization, or a corporation with a story worth telling — Manteca Media brings the editorial instincts and strategic experience to make it land.